Biometrics are preferred for security

A recent survey by Mastercard and the University of Oxford shows how British consumers are increasingly eager to use biometrics as part of the purchasing process with 93 per cent of consumers saying they would choose biometrics over the traditional security measures. Ievo Managing Director, Shaun Oakes comments on the findings.

 

Unlike the security sector, however, the survey also reveals a major knowledge gap concerning biometric technology, with 92 per cent of financial services professionals wanting the technology despite only 36 per cent of decision makers actively working on its deployment having adequate experience.

 

Shaun Oakes, Managing Director of ievo Ltd, said: “It’s an interesting survey but the commercial and consumer sectors are very different in that whilst our products are specified for fixed installations, the consumer sector, particularly that of financial services, is increasingly concentrating on the deployment of mobile biometrics for consumers and driving the trend towards a password-free future where digital identity is all about who we are, not what we remember.

 

Read More: Survey by Mastercard and the Unversity of Oxford reveals biometrics are preferred for security. Ievo comments.

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